Privacy Policy

At TRUSTIMA, we value your privacy. This policy outlines your privacy rights and how we collect, use, disclose, transfer and store your personal data.


When we refer to "TRUSTIMA," "we," or "us," we mean TRUSTIMA, the entity responsible for processing your personal data. "Website," "platform," or "service" refers to all TRUSTIMA websites, applications, and other services. We distinguish between "public personal data" (personal information published on our website accessible to anyone permitted on our site) and "private personal data" (personal information not published on our website).


For convenience, this Privacy Policy may be translated into multiple languages. As we serve users across various countries with different laws and customs, this statement provides an overview of our privacy practices

Information Collected

At TRUSTIMA, we prioritize the protection and transparent management of your personal information. This section outlines the personal data we collect when you interact with our platform.

What is Personal Data?

Personal data refers to any information that relates to an identifiable individual. When you create a TRUSTIMA account, write reviews, establish a business account, or utilize our platform and services, we may collect and process various types of personal data about you.

Important Note:

We request that you refrain from sharing sensitive personal documents or data with us, such as information revealing ethnic origin, religious beliefs, or health information about yourself or others.

Types of Personal Data We Collect

Public Personal Data

User Account Information

  • Username
  • Profile photo
  • Geographical location

Review and Rating Information

  • Businesses and products you've reviewed
  • Dates of your reviews
  • Review content and star ratings
  • Business location information
  • Experience date with the reviewed business
  • Useful rating metrics for reviews

Social Network Connections

When connecting your TRUSTIMA profile with social networks, we may collect:

  • Name and/or username
  • Profile photo

You can disconnect social media profiles from your TRUSTIMA account at any time

Private Personal Data

User Account Security

  • Language preferences

Contact Details

  • Name
  • Email address
  • Other contact information

Review Details

  • Dates of writing, editing, or deleting reviews
  • Verification documentation

Device and Location Data

  • IP address
  • Browser settings
  • Location information

Usage and Behavioral Data

  • TRUSTIMA search history
  • Platform and email interaction patterns
  • Metadata and event tracking information

Question Information

  • Businesses and products you've inquired about
  • Question content
  • Question dates
  • Business responses

Preference Settings

  • Account-related preferences
  • Specific consents or declinations
  • Newsletter subscriptions and cookie preferences

Communication Records

  • Review notifications
  • Feedback
  • Support inquiries
  • Associated communication metadata

Chrome Extension Data (if installed)

  • Session identification
  • Extension usage patterns
  • Browser and device specifications

How We Collect Personal Data

Personal Data Collection

We collect personal data primarily through direct interactions when you:

  • - Create an account with us
  • - Use our platform or services
  • - Interact with our marketing emails
  • - Submit reviews or respond to others' reviews

Third-Party Information Sources

In certain instances, we receive information about you from third parties:

  • When you register through Facebook, your account is automatically populated with information we receive from them
  • When businesses request us to send review invitations on their behalf, they provide us with your name, email address, and reference numbers (such as order IDs)
  • We may receive information from third parties for fraud detection and investigation purposes

Automated Data Collection

We automatically generate or collect information from your computer or device when you use our services, including:

  • IP addresses
  • Your geographical location
  • Device and browser information
  • Your interactions with our platform
  • Engagement with our marketing emails
  • Usage patterns across our various services
This information helps us provide, improve, and secure our services while delivering a personalized experience tailored to your needs.

Purpose and Use of Your Personal Data

We utilize your personal data for several key reasons:

Service Provision

To deliver our services, including displaying reviews and granting access to user accounts and business platforms.

User Identification

To recognize you as a registered user during logins and subsequent visits.

Platform Improvement

To enhance our services and develop new product features.

Customer Support

To address your inquiries and provide assistance.

Communication

To send newsletters and updates.

Personalization

To customize your experience based on your interactions with our services.

Internal Operations

For data analysis, audits, fraud detection, content moderation, and to improve our offerings and business activities.

Legal Compliance

To fulfill legal obligations or respond to legal claims as required.

For users with TRUSTIMA accounts, we may also:

Invite you to review TRUSTIMA.
Notify you if your review may violate guidelines.
Provide feedback on the visibility of your reviews.

We process your data to:

Fulfill contractual obligations.
Comply with legal requirements.
Pursue legitimate business interests, ensuring minimal impact on your rights.
Perform tasks in the public interest.
Establish or defend legal claims when necessary.
If you consent to data processing, such as subscribing to newsletters, you can withdraw your consent anytime. However, we may still process your data under other legal bases. You have the right to object to or restrict the processing of your personal data.

Access to Your Personal Data

Your publicly available personal data on Trustima is shared to allow others to read about your experiences with specific businesses. If you use your real name as your username, it may reveal your identity.

Certain Trustima staff have access to your private data to facilitate services as outlined in our privacy policy. Access is limited to those who genuinely need it for work purposes.

Trustima aims to enhance the visibility and utility of reviews globally. We allow independent third parties to access your public personal data, including usernames and review content, through APIs and other methods. This data may be used to enrich their own products and services. We only share your data with third parties that agree to our data licensing terms and implement appropriate protections.

Any third party that has a licensing agreement with Trustima. For more information on opting out of specific data sharing, please see the section on your rights below.

Data Policy

Data Retention Policy

We retain your personal data only as long as necessary for its intended purpose or as mandated by law.


Your information, including reviews, is stored while your Trustima account is active. If you delete your account, we may retain some data for legal or legitimate reasons, such as security and compliance.


Data Security Measures

We prioritize the security of your personal data by using various protective measures and conducting regular system audits. However, we cannot guarantee complete security due to internet risks. Please avoid sending confidential information via email, as it may not be encrypted.

Cookies Information

How We Use Cookies

We utilize cookies and similar technologies to enhance, personalize, and analyze our services, as well as for advertising purposes. These technologies include cookies, pixels, and tracking codes to collect information aligned with the purposes outlined in this policy.

What Are Cookies?

Cookies are small text files stored on your computer or device by your web browser at the request of the websites or applications you visit. They record information such as your preferences and settings, enabling us to provide you with a consistent and relevant experience. We also use cookies to track information about experiments or new improvements we may test, helping us evaluate their effectiveness.

Types of Cookies

Types of Cookies

Temporary cookies that exist only while you are visiting our website. They are deleted as soon as you leave the site.

Persistent Cookies

These cookies allow us to recognize you when you return to our site. They remain on your device until they reach a specified expiry date, unless deleted earlier.

Types of Cookies We Use

Strictly Necessary Cookies

Essential for basic website functions. You cannot opt out of these cookies. We use them to provide login functionality, remember information like language preferences, and maintain features based on your device or geographic location.

Performance Cookies

Collect statistics to improve our website. The information gathered tracks how you use our site during your visit, helping us understand user behavior and identify any issues.

Functionality Cookies

Used to collect information about your device and settings configured on the website. This includes remembering your username and password when you return and storing your browser preferences.

Marketing Cookies

Help determine which promotional content is most relevant to you. Based on your access and usage of our platform and other websites, third-party advertising companies may display ads about products and services that may interest you.

Opting Out of Cookies

You have the option to manage your cookie preferences and opt out of certain types of cookies.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can choose to accept or reject cookies, delete existing cookies, and set preferences for specific websites.

Opt-Out Tools

You can also use various online tools to opt out of targeted advertising cookies.

Mobile Devices

For mobile devices, you can adjust your cookie settings in the device’s settings menu. Additionally, many apps provide options to manage tracking and advertising preferences.

Email Preferences

SIf you wish to opt out of marketing cookies related to email communications, you can typically find an unsubscribe link in the footer of our emails.

Important Note

Please be aware that opting out of cookies may affect your experience on our website. Some features may not function properly, and you may not receive personalized content or advertising. If you have any questions or need assistance with managing your cookie preferences, feel free to reach out to us.

Your Rights Regarding Personal Data

If we hold your personal data, you are entitled to several rights concerning that information:

Access and Download Your Data

You can request confirmation on whether Trustima is processing your personal data.

Correction and Deletion

If any personal data we have is inaccurate or misleading, or if your information changes, you can correct or delete it directly through your Trustima account.

If you prefer, you can also email to request corrections or deletions.

For more information on how long we retain your data before deletion, please refer to the relevant section in our Help Center.

Right to Object

We may share your public personal data with selected partners. However, if you believe your rights take precedence over our interests, you can opt-out of such sharing by completing the appropriate form.

Other Rights

You have the right to object to the processing of your personal data and to request restrictions on its processing, particularly if it's not necessary for fulfilling a contractual or legal obligation.

If we require your consent for data processing, you can withdraw that consent at any time. This can be done through the product features or by contacting us directly.

Important Note

These rights are not absolute and may be subject to limitations. For instance, we may not fulfill your request if it involves revealing someone else's personal data or if we are legally obliged to retain certain information.

If you have unresolved concerns regarding your rights, you are entitled to file a complaint with a data protection authority. For guidance on how to proceed, please refer to the Privacy section of our Support Center.

By understanding these rights, you can better manage your personal data and ensure your privacy is respected.

Children's Information

Our platform is not intended for individuals under 18 years old, and we do not intentionally gather personal information from them. If you learn that a minor has shared their personal data with us, please reach out using the contact details below.

Policy Changes

We may update this policy periodically to reflect changes in laws, regulations, or our services. Any updates will be posted on this page, and we recommend reviewing our Privacy Policy regularly.

If significant modifications affect your privacy rights, we will notify you via email or through our platform. Continuing to use our services after such notifications indicates your acceptance of the revised policy.

Contact Us

If you have questions or wish to exercise your rights under this policy, please contact our Data Protection Officer.
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